Meet Ben & Zeke!

Zeke’s Apparel Co. is built around a pretty simple idea: make the kind of souvenir you’ll still want to wear when the vacation is over.

Ben is a proud Wisconsinite who first brought Zeke’s to life in Door County, where the brand began creating original apparel inspired by the places, personalities, and nostalgia that make a destination worth remembering.

Now, Zeke’s has made its way across the Pacific to Hawaiʻi, with a new home at Ala Moana Center on Oʻahu.

Our Hawaiʻi collection takes inspiration from the colorful travel shirts and postcards of days gone by—pineapples, palms, hibiscus, Waikiki, and plenty of aloha—reimagined as quality tees, sunwashed crewnecks, hats, and apparel made for today.

And then there’s Zeke.

The four-legged namesake behind it all.

Zeke came into Ben’s life in 2020 and quickly became much more than the family dog. His happy-go-lucky spirit became part of the personality behind the brand—and eventually, its name.

So while Zeke’s may have started in Wisconsin, the idea travels pretty well: good quality, great design, a love of place, and something special to remember it by.

Come find Ben, Zeke (at least in spirit), and the newest chapter of Zeke’s Apparel Co. at Ala Moana Center, just outside the Makai Food Court.

Zeke's Apparel Co

Ala Moana Center (near Makai Food Court)
1450 Ala Moana Boulevard, Honolulu, HI 96814

Open: 10 am - 8 pm